New & Notable


Customer personalization now part of closing the deal

Companies want to use data to personalize customer interaction and boost sales. But data silos have left some adrift.


Is the paperless office imminent?

Going paperless in the office often seems like unachievable goal. An expert outlines some steps to get there.


Customers expect increasingly personalized Web experiences

Now that customers are accustomed to more tailored digital experiences, mobile digital experiences, companies must find the best ways to deliver personalized Web content that keeps their audiences engaged.


Should going paperless in the office be our end goal?

While companies want to eradicate paper from their offices and their processes, most are far from the nirvana of the paperless office. But is no paper the goal?

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