C - Definitions

  • C

    clickbait

    Clickbait is a negative term that describes links to frivolous content whose only goal is to improve the original web page's clickthrough rate.

  • collaboration platform

    A collaboration platform is a category of business software that adds broad social networking capabilities to work processes.

  • content aggregator

    A content aggregator is an individual or organization that gathers Web content (and/or sometimes applications) from different online sources for reuse or resale.

  • content analytics

    Content analytics is the act of applying business intelligence (BI) and business analytics (BA) practices to digital content. Companies use content analytics software to provide visibility into the amount of content that is being created, the nature of that content and how it is used. 

  • content management (CM)

    Content management (CM) is the process for collection, delivery, retrieval, governance and overall management of information in any format.

  • content management application (CMA)

    A content management application (CMA) is the front end component of a content management system (CMS). The CMA interface allows users to create, publish, edit and remove corporate or website content.

  • Content Management Interoperability Services (CMIS)

    Content Management Interoperability Services (CMIS) is a specification for allowing users to share and access data across multiple content management (ECM) systems. 

  • content management system (CMS)

    A content management system (CMS) is an application program for creating and managing digital content in a collaborative environment.

  • content-based security (asset-based security)

    Content-based security, also known as asset-based security, is a gerneral term for security features that are embedded within enterprise content. Content-based security is a departure from traditional enterprise content management security measures that focus on restricting access to a static repository or network, or on securing specific devices or applications.

  • cost per like (CPL)

    Cost per like (CPL) is the amount a company pays to receive a new fan for a Facebook page, through paid advertising and sometimes through earned media.

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