- Integration strategies
- ECM, collaboration & search best practices
- Enterprise information management (EIM) strategy
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content marketing
Content marketing is the publication of material designed to promote a brand, usually through a more oblique and subtle approach than that of traditional push advertising. The essence of good content marketing is that it offers something the viewer wants, such as information or entertainment.Definition
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Chief content officer can create value from content management noise
The Google Reader RSS controversy could give chief content officers an opportunity to see what matters in content management and what doesn't.In Context | 27 Mar 2013
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Project management technology fixes cheese maker's collaboration woes
Three companies talk about their experiences using Smartsheet project management tools to automate collaboration functions and processes.Case Study
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IT opposes cloud content management, AIIM Industry Watch report says
Cloud content management will become the de facto practice at firms in the next six to eight years despite IT opposition, according to a new report.News | 16 Oct 2012
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Rich media content business case: Cutting costs and effort via DAM
Implementing DAM for rich media content is a matter of proving the savings in simplifying retrieval, the creative process and branding.Feature
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Ektron increases conversion rates with dynamic Web content technology
With Demandbase's Real-Time Identification, Ektron generates dynamic Web content for visitors to its site, increasing leads and online conversions.Feature
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Gartner Magic Quadrant: Mobile, social trends alter WCM market
The new Gartner Magic Quadrant for Web content management adds Acquia, points to needs of social media and interoperability as altering WCM market.News | 13 Sep 2012
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SCOLA makes multilingual learning easy with unified information access
SCOLA uses Attivio unified information access to ease how Web visitors search diverse learning assets in 175 languages.Feature | 21 Aug 2012
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Information pros see value in ECM professional certification process
Information and enterprise content management certifications benefit both those certified and their employers, say IT managers and practitioners.Feature
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Use is primary proviso when choosing a digital asset management system
In an expanding DAM market, experts agree that zeroing in on the use case for a digital asset management tool helps organizations pick the right product.Feature
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content marketing
Content marketing is the publication of material designed to promote a brand, usually through a more oblique and subtle approach than that of traditional push advertising. The essence of good content marketing is that it offers something the viewer wants, such as information or entertainment.Definition
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Content and information management technology predictions for 2013
Consultant Steve Weissman forecasts the technology and market changes he expects to see in the information management universe this year.Feature
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School of Rock humming with Salesforce's Do task management application
Dropbox, Google Drive, Harvest and other services are now available on Salesforce's Do application.News | 14 Feb 2013
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Plan carefully now to avoid SharePoint deployment frustration later
SharePoint users and experts agree: Don't sideline planning, or you'll be in for a bumpy deployment.Feature
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Best practices in implementing an information governance policy
Expert Barclay Blair describes how organizations struggling with data chaos can begin an information governance policy initiative to regain control.Podcast
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Structuring an enterprise-wide information governance policy
This webcast explains how organizations can structure an information governance policy to help users find important information and tame data chaos.Webcast
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HP writes down Autonomy by $8.8bn
HP blames Autonomy for misleading the firm before acquisition and refers former management to the Serious Fraud OfficeNews | 20 Nov 2012
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From the Editors: Open source SharePoint 2010 collaboration savings
SharePoint 2010 collaboration is helped by open source add-ons for groups with tight budgets, use a farm to backup data and tune SQL Server throughput.News | 06 Sep 2012
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Skip pitfalls of enterprise social media networks by managing change
Avoid problems in enterprise social networking deployments by concentrating more on the people who will use it and less on the technology itself.Feature
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Expert reveals six ways to assess an enterprise social media strategy
Organizations that regularly review their social media strategy can expect improved collaboration, greater efficiency and less risk, says AIIM's Jesse Wilkins.Feature
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Content and information management technology predictions for 2013
Consultant Steve Weissman forecasts the technology and market changes he expects to see in the information management universe this year.Feature
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Knowledge management strategy helps gas company retain worker know-how
Pacific Gas and Electric shares advice on how to hold on to institutional knowledge when highly experienced workers hit retirement age.Case Study
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Best practices in implementing an information governance policy
Expert Barclay Blair describes how organizations struggling with data chaos can begin an information governance policy initiative to regain control.Podcast
-
Structuring an enterprise-wide information governance policy
This webcast explains how organizations can structure an information governance policy to help users find important information and tame data chaos.Webcast
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The top 8 enterprise content management stories of 2012
ECM trends in 2012 included social media, SaaS and mobile technology adoption. Here’s a look back at the top eight stories of the past year.Feature
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Listening skills crucial for online community managers
Listening to users and giving them the social platform software they want is crucial for online community managers.Case Study
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John Seely Brown: Knowledge flow becoming a new currency for business
John Seely Brown on knowledge flow and organizational learning methods borrowed from gaming and surfing to help enterprises remain competitive.Video
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John Seely Brown explains organizational learning methods that work
John Seely Brown discusses organizational learning methods that borrow from social networks to help enterprises compete in a new era.Video
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Broad view helps put records management policy, system on right track
Measuring the progress of a records management policy initiative is a key to its success and can be helped by taking some broad essential steps.Feature
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Four factors inform effective strategy for document management tools
The structural view of effective use of document management tools reveals four factors of document imaging and management implementation success.Feature
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