CRM-knowledge management integration

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Free Guide: Acquia Lift v. Evergage v. Google Optimize

As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.

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CRM-knowledge management integration News

September 04, 2019 04 Sep'19
Microsoft PowerApps pricing proposal puts users on edge

Microsoft's PowerApps pricing changes, expected to take effect in October, could make them too expensive for some users who connect to data outside of SharePoint and Dynamics.
August 22, 2019 22 Aug'19
SAP Product Content Hub underpins CX initiatives in C/4HANA

SAP SaaS tool integrates AI, APIs for pushing updated product content to e-commerce sites. It also gives sales, marketing and service teams using C/4HANA access to the content.
May 02, 2019 02 May'19
Hertz app causes legal pain for Accenture developers

Hertz e-commerce system for consumers at the center of $32 million suit; analysts looking at the detailed complaint spread plenty of blame over both parties.
April 24, 2019 24 Apr'19
CDP Institute releases customer data platform certification

While waiting for Salesforce to release a customer data platform and for Adobe to perfect its newly released CDP, RealCDP certification aspires to validate CDPs available today.

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CRM-knowledge management integration Get Started

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E-commerce content management systems power personalization

Today's customers expect an engaging, personalized experience, even when shopping online. Learn how an e-commerce-ready CMS can point enterprises in the right direction. Continue Reading
Is it easy to migrate from PerformancePoint to Power BI apps?

Organizations like to use PerformancePoint as a way for users to interact with visualizations, but it doesn't work with Power BI apps, which can be a problem. Continue Reading
Artificial intelligence meets enterprise collaboration systems

Artificial intelligence has entered the world of enterprise collaboration. Learn more about how Microsoft, Salesforce and Oracle are folding AI into collaboration. Continue Reading

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Evaluate CRM-knowledge management integration Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

E-commerce information systems, content management join forces

Content management to power e-commerce systems takes on greater importance in personalizing customer engagement by aligning processes, data and tools in unified platforms. Continue Reading
5 benefits of PowerApps forms for SharePoint

Microsoft PowerApps has been around since 2015, but it is just now beginning to beat out its predecessor, InfoPath -- originally a straight PDF competitor -- in functionality. Continue Reading
Where's the beef? Wendy's chooses an open source WCMS

Imagine winnowing down a software platform from 25 vendors -- what Wendy's did when choosing its WCMS. The burger firm made the complex task simpler with a scorecard ranking system. Continue Reading

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Manage CRM-knowledge management integration

Learn to apply best practices and optimize your operations.

Use data to create personalized content customers actually want

As customers demand authentic, personalized content, CX teams have turned to personalization engines. But without the right data, personalization engines cause more challenges. Continue Reading
8 tips for getting rich mystery shopping survey data

Mystery shopping data is only as good as the overall strategy for collecting it and setting up realistic customer experiences. Here are eight tips for investing your resources wisely. Continue Reading
Predictive marketing analytics adds another dimension to social media

Predicting consumer behavior can be a tricky, risky and expensive proposition. Yet given the massive amounts of incoming data from many and varied channels of communication, companies well know they don't have much choice if they're to remain ... Continue Reading

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Problem Solve CRM-knowledge management integration Issues

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From mobile-first Web design to contextually aware WCM

While digital publishing requires mobile-first Web design, don't stop there. For the best customer results, WCM systems need to be contextually aware and deliver the content for multichannel experiences. Continue Reading
Building a SharePoint 2013 search-based application

In building a SharePoint 2013 search-based application, you can create powerful search functionality that incorporates internal and external data. Continue Reading
Why search-based applications are changing information access

Search-based applications are changing our access to information and the nature of business decision making. Continue Reading

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