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Content analytics tools News
November 14, 2019
Acquia's new venture backing and customer experience cloud apps precipitate a need for easier integrations and setup for future releases, customers and partners said.
November 13, 2019
Acquia and Drupal founder Dries Buytaert discusses his company's move into marketing automation, CDPs and what's next after Vista Equity Partners' billion-dollar investment in Acquia.
July 02, 2019
Yext's management platform for businesses' online reviews is now available in the Hootsuite dashboard, following an integration between the two companies.
June 07, 2019
Google has released a tool for tracking adoption of G Suite Enterprise. The program also gives businesses insight into use of Microsoft apps.
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Businesses use many tools to effect digital transformation. Learn how organizations use these tools to improve CX and digital experience, while getting a leg up on the competition. Continue Reading
Analyzing customer data and behavior using tools such as Google Analytics provides content managers with insight into the kind of content that site visitors want. Continue Reading
Microsoft Power BI is a business intelligence platform that provides nontechnical business users with tools for aggregating, analyzing, visualizing and sharing data. Continue Reading
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Power Platform capabilities compete with SharePoint and, in some cases, replaces it completely. Suite components include PowerApps, Power BI and Microsoft Flow. Continue Reading
With the growing importance of customer experience personalization, HubSpot is offering its CMS as a stand-alone product to help customers' web businesses. Continue Reading
You can search text, but it's harder to catalog images and video. New tools are automating those processes at the enterprise level. Continue Reading
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Personalization engines use machine learning to optimize content for individual customers. Here are some tips on how your business can improve personalization. Continue Reading
Using AI in tagging, a business task that once took hours now takes minutes, freeing employees for more pressing tasks and making them more productive. Continue Reading
Content personalization continues to expand within companies as maturing technologies make it a viable marketing option for customer engagement strategies. Continue Reading
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Google is funding a WordPress-based content management system aimed at helping small news publishers juggle the demands of publishing news both in print and online. Continue Reading
With pressure and expectations for network and enterprise performance rising, IT professionals are turning to network analytics tools that use machine learning to remain ahead of the game. Continue Reading
With a focus on improving digital experiences for its users, Box has added two new modern collaboration tools, Skills and Graph, to its roster to help shake up file sharing. Continue Reading