Enterprise content management (ECM) technology
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Free Guide: Acquia Lift v. Evergage v. Google Optimize
As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.
Enterprise content management (ECM) technology News
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May 22, 2019
22
May'19
Box workflow automation software, Box Relay, overhauled
Content management software vendor Box makes over Box Relay, integrating the workflow automation system more fully into the Box platform and boosting workflow self-service.
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May 09, 2019
09
May'19
Acquia-Mautic acquisition underscores open source model
Holding to the strategy of building a digital experience platform based with open source roots, Acquia acquires Mautic, an open source marketing automation cloud.
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May 09, 2019
09
May'19
Rise of headless CMS: Businesses move away from traditional WCM
Traditional web content management dominates the market, but as mobile and voice channels become increasingly important, companies opt for headless content management.
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May 08, 2019
08
May'19
SAP, OpenText broaden partnership with cloud integrations
SAP reveals deeper cloud partnerships with content management vendor OpenText as both legacy platforms entice long-term clients off on-premises systems and into the SAP cloud.
Enterprise content management (ECM) technology Get Started
Bring yourself up to speed with our introductory content
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How do you choose an e-commerce platform to integrate with a CMS?
Before choosing an e-commerce system, companies need to identify their business objectives and determine what capabilities they need to add to their CMS. Continue Reading
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How can analytics improve content management?
Analyzing customer data and behavior using tools such as Google Analytics provides content managers with insight into the kind of content that site visitors want. Continue Reading
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Business objects are the future of content services platforms
The focus of enterprise content management must shift from a CSP-based approach to a business object services model in order to meet business needs. Continue Reading
Evaluate Enterprise content management (ECM) technology Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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What are the pros and cons of open source e-commerce platforms?
Open source e-commerce platforms are popular for businesses looking to build an online store. They offer cost savings and flexibility, but consider the support and security risks. Continue Reading
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E-commerce content management systems power personalization
Today's customers expect an engaging, personalized experience, even when shopping online. Learn how an e-commerce-ready CMS can point enterprises in the right direction. Continue Reading
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E-commerce information systems, content management join forces
Content management to power e-commerce systems takes on greater importance in personalizing customer engagement by aligning processes, data and tools in unified platforms. Continue Reading
Manage Enterprise content management (ECM) technology
Learn to apply best practices and optimize your operations.
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The power of enterprise collaboration software and tools
Research indicates that companies are snapping up enterprise collaboration software. But do they know how to boost worker productivity and derive ROI from these tools? This guide explores how companies are using collaboration software to achieve ... Continue Reading
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How cloud services can empower the future of work
The Akumina Employee Experience Platform and Templafy show how cloud services are changing the way employees work, whether the workplace is a ballpark or a traditional office. Continue Reading
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Use data to create personalized content customers actually want
As customers demand authentic, personalized content, CX teams have turned to personalization engines. But without the right data, personalization engines cause more challenges. Continue Reading
Problem Solve Enterprise content management (ECM) technology Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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How do you know when you've outgrown your e-commerce platform?
When the native content management capabilities of your e-commerce system no longer meet your business needs, consider integrating it with a separate CMS. Continue Reading
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Google, WordPress develop a CMS for news
Google is funding a WordPress-based content management system aimed at helping small news publishers juggle the demands of publishing news both in print and online. Continue Reading
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AI in content management requires effort to work well
AI can automate content management tasks such as personalization and metadata tagging. But it can present challenges too, so be aware of these common pitfalls. Continue Reading