Enterprise Web content management software
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Free Guide: Acquia Lift v. Evergage v. Google Optimize
As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.
Enterprise Web content management software News
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May 09, 2019
09
May'19
Acquia-Mautic acquisition underscores open source model
Holding to the strategy of building a digital experience platform based with open source roots, Acquia acquires Mautic, an open source marketing automation cloud.
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May 09, 2019
09
May'19
Rise of headless CMS: Businesses move away from traditional WCM
Traditional web content management dominates the market, but as mobile and voice channels become increasingly important, companies opt for headless content management.
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May 02, 2019
02
May'19
Hertz app causes legal pain for Accenture developers
Hertz e-commerce system for consumers at the center of $32 million suit; analysts looking at the detailed complaint spread plenty of blame over both parties.
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December 24, 2018
24
Dec'18
Current trends in content management indicate road ahead
CMS trends for 2019 promise to include more AI, and even more AI on top of that. E-commerce and personalization -- to effect more inbound revenue -- also promise to figure in.
Enterprise Web content management software Get Started
Bring yourself up to speed with our introductory content
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How do you choose an e-commerce platform to integrate with a CMS?
Before choosing an e-commerce system, companies need to identify their business objectives and determine what capabilities they need to add to their CMS. Continue Reading
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How can analytics improve content management?
Analyzing customer data and behavior using tools such as Google Analytics provides content managers with insight into the kind of content that site visitors want. Continue Reading
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Personalized content solidifies the customer experience
Today's customers expect customized, curated digital experiences. Learn how to deliver what customers need and stay ahead of the competition. Continue Reading
Evaluate Enterprise Web content management software Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
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What are the pros and cons of open source e-commerce platforms?
Open source e-commerce platforms are popular for businesses looking to build an online store. They offer cost savings and flexibility, but consider the support and security risks. Continue Reading
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E-commerce information systems, content management join forces
Content management to power e-commerce systems takes on greater importance in personalizing customer engagement by aligning processes, data and tools in unified platforms. Continue Reading
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9 killer use cases for CMS blockchain
Uses for blockchain technology in content management and social media exist largely in the realm of the theoretical. But there's a lot of potential for authenticating content. Continue Reading
Manage Enterprise Web content management software
Learn to apply best practices and optimize your operations.
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Use data to create personalized content customers actually want
As customers demand authentic, personalized content, CX teams have turned to personalization engines. But without the right data, personalization engines cause more challenges. Continue Reading
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New rules for WCM tools enhance the search experience
WCM used to mean platforms for webpages viewed on desktops. Today, it's morphing into digital experiences, and it taps AI as well as other assistive technologies. Continue Reading
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Acquia methodically bridges enriched content and e-commerce
The company launched Commerce Manager to integrate enriched content with e-commerce systems and earlier established a technology partnership with Magento. Continue Reading
Problem Solve Enterprise Web content management software Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
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How do you know when you've outgrown your e-commerce platform?
When the native content management capabilities of your e-commerce system no longer meet your business needs, consider integrating it with a separate CMS. Continue Reading
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Google, WordPress develop a CMS for news
Google is funding a WordPress-based content management system aimed at helping small news publishers juggle the demands of publishing news both in print and online. Continue Reading
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AI in content management requires effort to work well
AI can automate content management tasks such as personalization and metadata tagging. But it can present challenges too, so be aware of these common pitfalls. Continue Reading