Information management strategy

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Free Guide: Acquia Lift v. Evergage v. Google Optimize

As content personalization platforms become more widely adopted, it’s important to have a clear understanding on how they would potentially add to your marketing team. Inside, explore the catalyst for personalization, 3 things personalized content delivery depends on, and how these 3 featured vendors stack up in 8 categories.

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Information management strategy News

November 07, 2019 07 Nov'19
Salesforce CMS: Users can publish without leaving platform

Catering to small and midsize customers, Salesforce remixes and upgrades existing features to form a content management system for users to broadcast content to customers.
September 30, 2019 30 Sep'19
OpenText's Mark Barrenechea talks Google, AI, future of CMS

OpenText CEO talks about the company's future, how AI changes everything, his acquisition philosophy and how to keep a tech company relevant as it moves into its third decade.
July 09, 2019 09 Jul'19
OpenText cloud editions to replace on-prem apps

OpenText cloud editions are on the way for on-premises apps, including content services, AppWorks, security and business apps.
July 09, 2019 09 Jul'19
OpenText-Google partnership expands due to Anthos

OpenText invests heavily to support Google Cloud migrations in the wake of Google Anthos container environment introduction earlier this year.

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Information management strategy Get Started

Bring yourself up to speed with our introductory content

5 tips to avoid content sprawl when using Microsoft Teams

Businesses should heed this advice when rolling out Microsoft Teams to avoid content sprawl and ensure users can easily find the content they seek. Continue Reading
3 things to learn before considering blockchain integration

Paul Swider, CTO at RealActivity LLC, discusses how to use blockchain technology to increase the security and usefulness of transaction software during a presentation at SPTechCon 2019. Continue Reading
8 steps to building a website taxonomy

Building a website taxonomy can help make website content better categorized and more easily searchable by users. Here are eight steps to building your own website taxonomy. Continue Reading

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Evaluate Information management strategy Vendors & Products

Weigh the pros and cons of technologies, products and projects you are considering.

How a content strategy for e-commerce can improve sales

A content strategy that includes headless CMS, useful product information and visuals can draw the customer's focus to your product and improve your sales. Continue Reading
Workflow vs. BPM: What's the difference?

While business process management and workflow work together, they have two very different functions. Learn how they can fit into your business model. Continue Reading
5 reasons why content marketing fails

Content marketing strategies can fail for a variety of reasons, such as refusing to learn more about your customers. Here are five ways content marketing strategies can fail. Continue Reading

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Manage Information management strategy

Learn to apply best practices and optimize your operations.

Personalization engines help engage and retain customers

Content personalization is essential to getting the right material to the right customers. Here are some personalization engines that can help you better target your content. Continue Reading
Top 5 Office 365 skills for SharePoint administrators

Microsoft SharePoint administrators need to branch out in their Office 365 skill set to support products tightly integrating with the file sharing and collaboration platform. Continue Reading
5 tips for designing a personalization strategy

Companies using digital need some kind of personalization strategy to succeed. These five tips will help you use personalization engines to improve content management processes. Continue Reading

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Problem Solve Information management strategy Issues

We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.

5 SharePoint problems that spur customers to leave the platform

SharePoint is a popular content management and collaboration platform across businesses; however, there are drawbacks that leave some companies looking for a new system. Continue Reading
5 Microsoft PowerApps use cases in the enterprise

Organizations use Microsoft PowerApps to simplify a number of tasks, including employee onboarding, inspections, new user setups, service requests and more. Continue Reading
How do you know when you've outgrown your e-commerce platform?

When the native content management capabilities of your e-commerce system no longer meet your business needs, consider integrating it with a separate CMS. Continue Reading

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